Trusted by global leaders in product and design
World-class organizations rely on Optimal to de-risk decisions, scale research, and deliver great experiences.
The research tools market hasn’t changed in years - we did exactly that
Traditional platforms are clunky, fragmented, and built for specialists only. We spent 12 months building the fresh alternative, a complete ecosystem accessible to everyone.
See what's inside Optimal 3.0
Overall, each release feels like the platform is getting better at supporting setup and execution, which makes running studies much more efficient.
Ines Kracun
Lead Product Designer at Flo
Excellent. The best all-round platform for user research and product design insights.
Verified User
The interface is easy to use and new features that are added are helpful and functional, rather than just for show.
Verified user
The platform has continued to evolve with innovative updates, and just as importantly, the company has taken the time to understand our work and collaborate with us closely.
Verified user
Optimal provides a great interface to work with. I have used it for many UX research sessions and it feels great to have a tool which helps you conduct various research methods. The UI itself is very intuitive and easy to understand.
Verified user
Meet the teams that build with Optimal
Hundreds of companies use Optimal to build, test and optimise products better. From next-gen startups to established enterprises.
