Lunch n' Learn: Research - Content design skills worldwide

Every month we have informative “bite sized” presentations to add some inspiration to your day. These virtual events allow us to partner with amazing speakers, community groups and organizations to share their insights and hot takes on a variety of topics impacting our industry 🚀

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Do you want to learn ways to uplift qualitative researchers and value their skill sets as business assets?

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In an effort to make “data-driven” decisions, business leaders look to research for guidance. However, there is often an implicit priority for quantitative research over qualitative research.  Often, even if qualitative research is funded and the findings are valued, the qualitative researcher and their skill sets can feel under-appreciated at an organizational or business unit level.

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Let’s uplift the qualitative researcher and honor the craft of qualitative research as a transferable skill set. In this talk we will discuss: 

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• Theories about why business leaders have a hard time thinking about qualitative research findings as “data”
• Techniques for navigating the quant vs. qual conversation with non-research minded stakeholders — with an emphasis on not pitting research methods against each other.
• The importance of modeling qualitative researcher behaviors in other business contexts.
• How thinking like a qualitative researcher can close organizational gaps and aid in consensus building
• Tips for demonstrating the value of thinking and acting like qualitative researchers

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Jennifer Long

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Speaker Bio 🎤

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Jennifer is a business generalist with UX Research and Information Architecture chops. She spent six years at Factor, an Information Architecture Consulting Firm, where she most recently held the Chief of Staff role. Jennifer has an MBA, a certificate of UX design from School of Visual Concepts in Seattle, and Bachelor of Arts in Theatre. She strongly believes in building stakeholder consensus and adding depth to projects through careful exploration. She lives in Washington State near the U.S./Canadian border and loves hiking in the North Cascades with her family and their German Shepherd mutt.

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Take a seat, invite your colleagues and we hope to see you at our next UX Insider!

Every month we have fun and informative “bite sized” presentations to add some inspiration to your lunch break.  These virtual events allow us to partner with amazing speakers, community groups and organizations to share their insights and hot takes on a variety of topics impacting our industry. 

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Join us at the end of every month for Lunch n' Learn.

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Ally Tutkaluk

A multi-faceted approach is key when creating digital products for users who may be in a vulnerable, sensitive, or distressed state. Adopting an approach to copy, design, and testing that considers the unique needs of your main user group not only enhances their experiences, but improves the product for everyone.

From user interviews, to copywriting, to IA decisions, to testing - Ally will cover tools and tips for how you can ensure vulnerable users needs’ are considered at every stage of the digital design process.

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Speaker Bio

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Ally has worked in digital experience in the higher education, FMCG, and not-for-profit industries for over 14 years, most recently at Australian healthcare charity Lives Lived Well. She’s passionate about working with users to create data-driven, meaningful and valuable digital content and navigation pathways. She lives in Brisbane and also teaches Design Thinking at the Queensland University of Technology.

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Grab your lunch, invite your colleagues and we hope to see you at our next Lunch n’ Learn 🌮🍕🥪

Every month we have fun and informative “bite sized” presentations to add some inspiration to your lunch break.  These virtual events allow us to partner with amazing speakers, community groups and organizations to share their insights and hot takes on a variety of topics impacting our industry. 

‍

Join us at the end of every month for Lunch n' Learn.

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Eniola Abioye

Join us for a FREE Fireside chat on Jan 31st @ 12-1pm PST (Jan 30th at 9am NZT) with Eniola. You’ll learn about her career journey from integrative biology to UX, 3 things that are changing about the industry, and what you need to know to transition into UX this year. This is a casual, Q/A style conversation so bring your questions and get excited to meet Eniola!

Eniola Abioye, Founder of UX Outloud and UX Researcher at Meta will be hosting a HYBRID masterclass to help you uplevel your UX career. This event will take place on Feb 24th in the SF Bay Area & virtually worldwide!

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Speaker Bio

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I help UX Researchers improve their research practice. Whether you’re seasoned and looking to level up or a new researcher looking to get your bearings in UX, I can help you focus and apply your skillset.

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Now, I am a UX Researcher at Meta and speak to all different types of users their experience on the platform. I take an agile approach and often employ Rapid Iterative Testing and Evaluation. I am innately curious, a self-starter, adaptable and communicative with a knack for storytelling.

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Grab your lunch, invite your colleagues and we hope to see you at our next Lunch n’ Learn! 🥗