May 6, 2024

Lunch n' Learn: Research - Content design skills worldwide

Every month we have fun and informative “bite sized” presentations to add some inspiration to your lunch break.  These virtual events allow us to partner with amazing speakers, community groups and organizations to share their insights and hot takes on a variety of topics impacting our industry. 

Join us at the end of every month for Lunch n' Learn. 🌯

Torrey Podmajersky

A lot goes into good content design (AKA UX writing), but what exactly is that "lot" made up of? Torrey Podmajersky tackled the question with research: What are the skills content designers use in their roles? Torrey's research uncovered 94 skills, and her open survey gathered results from every economic region of the globe, surveying more than 800 people in its first month. The insights into the core skills of content design, combined with the impacts that can be made with those skills, are helping designers make better products by investing in the right efforts.

Speaker Bio 🎤

Torrey Podmajersky is the president of Catbird Content and author of the bestselling book Strategic Writing for UX. Torrey helps teams solve business and customer problems using UX and content. She has consulted on and created inclusive and accessible consumer and professional experiences for Fortune 500s and startup clients in consumer, B2B, and enterprise software spaces, including Google, OfferUp, and Microsoft.

Grab your lunch, invite your colleagues and we hope to see you at our next Lunch n’ Learn! 🥪

Share this article
Author
Optimal
Workshop

Related articles

View all blog articles
Learn more
1 min read

Lunch n' Learn: What’s new with UX in 2024 & How to Break In

Every month we have fun and informative “bite sized” presentations to add some inspiration to your lunch break.  These virtual events allow us to partner with amazing speakers, community groups and organizations to share their insights and hot takes on a variety of topics impacting our industry. 

Join us at the end of every month for Lunch n' Learn.

Eniola Abioye

Join us for a FREE Fireside chat on Jan 31st @ 12-1pm PST (Jan 30th at 9am NZT) with Eniola. You’ll learn about her career journey from integrative biology to UX, 3 things that are changing about the industry, and what you need to know to transition into UX this year. This is a casual, Q/A style conversation so bring your questions and get excited to meet Eniola!

Eniola Abioye, Founder of UX Outloud and UX Researcher at Meta will be hosting a HYBRID masterclass to help you uplevel your UX career. This event will take place on Feb 24th in the SF Bay Area & virtually worldwide!

Speaker Bio

I help UX Researchers improve their research practice. Whether you’re seasoned and looking to level up or a new researcher looking to get your bearings in UX, I can help you focus and apply your skillset.

Now, I am a UX Researcher at Meta and speak to all different types of users their experience on the platform. I take an agile approach and often employ Rapid Iterative Testing and Evaluation. I am innately curious, a self-starter, adaptable and communicative with a knack for storytelling.

Grab your lunch, invite your colleagues and we hope to see you at our next Lunch n’ Learn! 🥗

Learn more
1 min read

Lunch n' Learn: Writing for, talking to, and designing with vulnerable users

Every month we have fun and informative “bite sized” presentations to add some inspiration to your lunch break.  These virtual events allow us to partner with amazing speakers, community groups and organizations to share their insights and hot takes on a variety of topics impacting our industry. 

Join us at the end of every month for Lunch n' Learn.

Ally Tutkaluk

A multi-faceted approach is key when creating digital products for users who may be in a vulnerable, sensitive, or distressed state. Adopting an approach to copy, design, and testing that considers the unique needs of your main user group not only enhances their experiences, but improves the product for everyone.

From user interviews, to copywriting, to IA decisions, to testing - Ally will cover tools and tips for how you can ensure vulnerable users needs’ are considered at every stage of the digital design process.

Speaker Bio

Ally has worked in digital experience in the higher education, FMCG, and not-for-profit industries for over 14 years, most recently at Australian healthcare charity Lives Lived Well. She’s passionate about working with users to create data-driven, meaningful and valuable digital content and navigation pathways. She lives in Brisbane and also teaches Design Thinking at the Queensland University of Technology.

Grab your lunch, invite your colleagues and we hope to see you at our next Lunch n’ Learn 🌮🍕🥪

Learn more
1 min read

Lunch n' Learn: Talking Tech - Giving and receiving critical feedback

Every month we have fun and informative “bite sized” presentations to add some inspiration to your lunch break. These virtual events allow us to partner with amazing speakers, community groups and organizations to share their insights and hot takes on a variety of topics impacting our industry.

Susanna Carman

Speaker Bio 🎤

Susanna Carman is a Strategic Designer and research practitioner who helps people solve complex problems involving services, systems, and human interactions. Specializing in design, leadership, and learning, Susanna brings a high-value toolkit and herself as a Thinking Partner to design leadership and change practitioners who are tasked with delivering sustainable solutions amidst disruptive conditions. 

Susanna holds a Master of Design Futures degree from RMIT University. She has over a decade of experience delivering business performance, cultural alignment, and leadership development outcomes to the education, health, community development, and financial services sectors. She is also the founder and host of Transition Leadership Lab, a nine-week learning lab for design, leadership, and change practitioners who already have a sophisticated set of tools and mindsets but still feel these are insufficient to meet the challenge of leading change in a rapidly transforming world.

Grab your lunch, invite your colleagues and we hope to see you at our next Lunch n’ Learn! 🥪

Seeing is believing

Explore our tools and see how Optimal makes gathering insights simple, powerful, and impactful.