A plan and price to suit you

Get five powerful user research tools all in one place.

OptimalSort

Treejack

Chalkmark

Questions

Reframer


All pricing is in US dollars.All pricing is in NZ dollars and includes GST.
Free
Try out our tools on one easy-to-use platform

US$0NZ$0

Free forever

US$0NZ$0

Free forever

1 user

Free features:
  • 5 tools
  • Unlimited drafts
  • 1 live study
  • Up to 10 participant responses
Starter
Do quick, small scale research

US$99NZ$139

Per month / billed monthly

US$99NZ$139

Per month / billed monthly

1 user

All free features plus:
  • 2 live studies
  • Up to 40 participant responses
Pro
Most popular
Take the lead in qualitative and quantitative research

US$199NZ$249

Per month / billed monthly

US$166NZ$208

Per month / billed annually

1 user

All Starter features plus:
  • Unlimited drafts
  • Unlimited live studies
  • Unlimited participant responses
2 months free
EnterpriseTeam
Democratize your research to make fast and informed decisions

US$153 / userNZ$191 / user

Per month / billed monthly

US$153 / userNZ$191 / user

Per month / billed annually

Number of users

All Pro features plus:
  • Priority support
  • Free participant credits (3+)
2 months free100 free recruitment credits
Enterprise
Make UX research integral across the entire organization

CustomCustom

CustomCustom

Build a plan to suit your company

All Team features plus:
  • Single Sign-On (SSO)
  • Multiple team accounts
  • Administrator controls

How do the different plans compare?

Find out about the different features of each plan to choose the best fit for you.

 FreeStarterProTeamEnterprise
Core features
Licenses1112+10+
Live studies12UnlimitedUnlimitedUnlimited
Participant responses1040UnlimitedUnlimitedUnlimited
Participant recruitment credits$$$100+ free credits included300+ free credits included
Tool features
Study customization
Screener questions
Post-task questions
Number of cards2040UnlimitedUnlimitedUnlimited
Tasks24UnlimitedUnlimitedUnlimited
Number of qualitative sessions3UnlimitedUnlimitedUnlimitedUnlimited
Number of guest notetakers3030303030
Saved themes
Support
Online help center
Customer support (email/chat)
Dedicated onboarding3+ (Annual plan only)
Dedicated account manager3+ (Annual plan only)
99.9% uptime SLA
Security & admin
GDPR compliant
Password protection
Multiple payment methods
Multiple team accounts
Administrator controls
Single Sign-On (SSO)$
Usage reports

Trusted globally in over 132 countries


Hear what some of our customers have to say about our tools

Optimal Workshop really helps us test at scale. With one of the projects that we were working on recently, we were able to run 600 different tree test studies. And in the process of doing those, we really narrowed in on a direction that we feel confident in launching in product because it could have a really major impact.

Natalie Harmon

Senior Product Designer

Intuit


FAQ’s

Check out our help center for more information.

How do I request a quote or invoice?

To get a formal quote or an invoice to purchase contact our support team via the chat bubble in the bottom right corner.

What’s the difference between a free and paid account?

An Optimal Workshop account on the free plan lets you explore all 5 Optimal Workshop tools: Treejack, Chalkmark, Reframer, Questions and OptimalSort. We have designed the free account so that you can evaluate all of the functions of the Optimal Workshop applications. The free account is best-suited to running studies with minimal tasks and a small sample size. You can sign up for a free Optimal Workshop account on our registration page.

We have 3 paid plan options – Starter, Pro and Team. These provide a greater range of options in terms of study size, participant numbers and other features.   The Starter plan is well-suited to running smaller studies with fewer tasks and a smaller sample size. The Pro plan is for individual users while the Team plan gives you the ability to collaborate with your colleagues on studies, in addition to increased security functionality.

Do you have a non-profit profile?

We offer a 50% discount on annual suite subscriptions to non-governmental organizations (NGOs) and education providers (EDUs). If you think you qualify, send an email to support@optimalworkshop.com.

In your email, please tell us the name of your organization, why it meets the criteria for our discount and what you’d like to use the tools for.

If you’d like us to send you a quote, click here to fill out a form.

How do I convince my boss?

We created a powerful free plan for just this reason. You can run small (but big enough to be useful) usability studies and try our world-leading analysis features on real projects. Bring your boss along on this small research study or easily share the results to show ROI.

You can also download a one page PDF summary of our tools and plans here.

Check out our help center for more information.

Can I get more participants for my study and how much does it cost?

We offer a discount rate for extra participant recruitment packages. You can purchase additional participant credits (1 credit equals 1 participant), which allows you to order highly-targeted study participants from over 50 countries across the world.

Start using Optimal Workshop for free today

No credit card required