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Applying demographics to participants and dimensioning card-sort results based on these demographics

Paul's Avatar

Paul

17 Dec, 2010 06:25 PM

Is it possible to tag participants with multiple properties, such as job position, industry, and technology focus, and then report on/dimension card-sort results based on these demographics?

  1. 2 Posted by Evan on 19 Dec, 2010 10:14 PM

    Evan's Avatar

    Hi Paul,

    It's not currently possible to impose your own tags, but you can filter based on the participants' responses to pre and/or post survey questions. If you were gathering that information (e.g. job type) via a pre/post survey question, the result segmentation would therefore become quite straightforward. You will find that functionality on the Participants tab in the OptimalSort results. You can also manually select an arbitrary subset of your participants and filter your results based on those.

    Hope this helps,

    Evan

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