Posts in ‘reviews’

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A Matter of Life and Death: Finding content on Manchester United’s website

“Some people believe football is a matter of life and death. I am very disappointed with that attitude. I can assure you it is much, much more important than that.” Bill Shankly I work for a company stacked to the rafters with Manchester United fans, so starting a blog with a quote from a Liverpool legend already puts me on…

Some UX and design gloriousness from the web

Out of the heaving mass of compelling content that is the web, some blogs, sites, and apps push us towards new ways of thinking, or amuse us with their original perspective. Here’s three pieces we’ve come across lately, for your entertainment and education.

Your first impressions of our new Chalkmark design

Within seconds, people form opinions on you based on your appearance, your body language, your demeanour, and even your shiny shoes. You can’t deny that you do the same — we all pre-evaluate in some way. The smallest of changes in your appearance can transform how people view you for the first time. Change those pink chinos to blue jeans…

Auditing the IRS With Treejack

Every year, the date April 15th strikes dread into the hearts of red-blooded Americans everywhere. Yes, folks, it’s the only other certain thing in life, besides death; it’s Tax Day. To shine a bit of light on an otherwise depressing topic, I thought it would be interesting to see how the public-facing website of the U.S. Internal Revenue Service would…

TV Interface testing with Chalkmark

Testing websites and intranets is a common practice when using the Optimal Workshop tools. But as you may know, we can apply these tools to places outside desktop computers, tablets and phones. To show you how we can expand the testing canvas into other mediums, I decided to use Chalkmark (first-click testing tool), to compare the TV Interfaces of three major…

Comparing Open and Hybrid Card Sorts with Tripadvisor.com

Millions of young people across the US and Canada are gearing up for the fun-filled week called Spring Break. Traditionally coeds flock to sun-drenched beach and tropical destinations, like Daytona Beach or Panama City, but others might be looking for slightly less overpopulated and more exotic locales, such as Egypt or Bali. Major travel sites like Expedia or Travelocity are…

First click test for Saint Patrick’s Day

For St. Patrick’s Day 2014, we decided to create a fun and quick first click test using Chalkmark. The objective was to test your geographical knowledge of Ireland and Optimal Workshop. We created 4 tasks and we promoted our survey on Twitter 3 days ago. We received 46 completed surveys. You can check out the live survey here if you…

Hold the Mayo: Tree-testing the Mayo Clinic website

For World Usability Day 2013’s theme of healthcare, we continue our look at the findability of  prominent healthcare websites. This time we look at the world-famous Mayo Clinic: Just as we did for the World Health Organization (WHO), we ran a tree test of the Mayo Clinic’s website, to get a quick measure of the site’s organization and labeling. We…

Find WHO? Tree-testing the World Health Organization

The theme of World Usability Day 2013 is healthcare, so we thought it would be useful (and fun) to test the findability of a few prominent healthcare websites.   In this article, we’ll look at the results of a tree test on the website of the World Health Organization (WHO). While this is not a comprehensive study of the site’s…

A case study: Heuristic review and tree test informs a redesign

Richard Douglass, principal of Ohio-based UX consultancy Improved Usability, has written a blog post about a recent site redesign project using Treejack. Excerpt: “…we were able to deliver a comprehensive set of findings 
and recommendations to help inform the redesign effort. By 
highlighting what worked well with the existing site, we were able to make recommendations for change without losing what…