‘Treejack’ Category

New: Tree Coverage Graph

You’re almost ready to test your IA. You’ve already done a little user research. You’ve brainstormed with your team and consulted a range of stakeholders. You’ve even reviewed your analytics and tried to derive what people were trying to achieve… Read More »

Tree testing won’t predict the impact of visual design and that’s the beauty of it.

By separating concerns and focusing our research we can be more confident in our decisions. By tree testing before moving onto visual design and content writing we can be sure of our taxonomy and content hierarchy saving us from unnecessary… Read More »

A case study: Heuristic review and tree test informs a redesign

Richard Douglass, principal of Ohio-based UX consultancy Improved Usability, has written a blog post about a recent site redesign project using Treejack. Excerpt: “…we were able to deliver a comprehensive set of findings 
and recommendations to help inform the redesign effort.… Read More »

UX in New Zealand with Richard Douglass

When we mention we’re headquartered in New Zealand, we typically get one of the following responses: 1. Lord of the Rings right? I heard it’s beautiful down there. (Yes, it is thanks) 2. Isn’t that like close to Australia? (Yes.… Read More »

Julian’s 5 tips for Tree Testing

Julian Apatu has kindly offered us five tree testing tips following some recent studies he’s completed using Treejack. So, who is Julian? Julian Apatu is the Content Management Leader at PHARMAC, the New Zealand Government’s Pharmaceutical Management Agency. He has a… Read More »