Posts in ‘OptimalSort’

moderated-vs-online

Moderated Card Sorts VS Online Card Sorts — why you need both

Have you ever suggested doing an online card sort and been told no ‘because the conversation in the room is the most valuable part of a card sort’? I have. Repeatedly. I decided it was time someone actually tested that theory. So when the opportunity came up at work, I jumped on the chance to run this experiment. My research task…

Development update from Optimal Workshop (we think you’ll love it)

You may have noticed we’ve been gradually rolling out design and usability improvements over the past couple of months. Most notably, Chalkmark has a new image uploader and Treejack has a new tree editor. What you won’t have seen are the huge, behind-the-scenes changes that have been taking place at the same time. We’re actually in the midst of making…

Meow! Check out these CATegories from our CatSort survey

We may not have discovered the secret to eternal youth, or a solution to climate change, or…well, anything of any value at all to anyone. But at least we’ve gained some insight into how people intuitively group cats. And that’s what you’re here to find out, right? We recently ran an OptimalSort cat pictures survey. For a card sort, any number of…

The Taxonomy of Cats — Take the survey and see the results

We’re running an OptimalSort survey to find out how you, the web-reading public, will categorize cats. Take part and watch the results unfold…

Comparing Open and Hybrid Card Sorts with Tripadvisor.com

Millions of young people across the US and Canada are gearing up for the fun-filled week called Spring Break. Traditionally coeds flock to sun-drenched beach and tropical destinations, like Daytona Beach or Panama City, but others might be looking for slightly less overpopulated and more exotic locales, such as Egypt or Bali. Major travel sites like Expedia or Travelocity are…

Optimal Workshop welcomes WebSort and PlainFrame users!

Today we have exciting and emotional news. Optimal Workshop has acquired WebSort and PlainFrame, two tools for card sorting and tree testing respectively. We’re really excited to be welcoming so many new users to Optimal Workshop on one day. Welcome! On Monday the 3rd of March, we will retire the WebSort and PlainFrame UIs—everyone will be upgraded to Optimal Workshop.…

Hybrid card sorting

 New feature added to OptimalSort today: the Hybrid card sorting option. What’s does this new feature do? When creating a new survey in OptimalSort, you are asked to choose a card sort type in the ‘Categories’ tab. Before today, you only had two options to choose from; Open and Closed card sorting. Open card sorting allows participants to create and…

New features added to OptimalSort

Today, we released the new OptimalSort from the ‘bleeding edge’ to the public. ‘Bleeding edge’ is our beta platform for users to test our new designs and offer us valuable feedback. Why is it called the ‘bleeding edge’? Because testing on beta can sometimes be painful. Be a part of the Optimal Workshop future and email us if you want…

Participant Experience Makeover

New OptimalSort! Over the past few months we have completely overhauled the participant experience for OptimalSort. Those in the know may have noticed that a beta version has been available for opt-in for a few months. Today I am excited to say that the shiny new OptimalSort is now out of beta. Runs on your tablet (no Flash required!) How…

How to pick cards for card sorting

People often ask about what to put on their cards to get the best results from a card sort with OptimalSort. We have some guidelines we use for our own card sorting activities. So here they are: Guidelines: Be consistent in the casing of the card labels It is quite common to see participants assume that card labels that have…