Posts in ‘Optimal Workshop’

ux agony aunt

“I’m a recent graduate who wants a UI/UX career. Any tips, advice, or leads to get me started?”

“Dear UX Agony Aunt I’m a recent graduate, and I’m interested in becoming a UI/UX designer/developer. The problem is, I don’t really know where to start! Is it too much to hope for that out there in the industry, somewhere, is a pro who would be willing to mentor me? Any tips, advice, or leads?” — Nishita Dear Nishita, Congrats…

Does the first click really matter? Treejack says yes

A paper published in 2009 established a positive link between first clicks and task success in scenario-based user tests. We’ve followed this study up by analyzing data from millions of tree tests. Here’s what we found.

UX Agony Aunt: “What books do you recommend on quantitative analysis of user tests?”

This time I thought I’d hand it over to one of my UX buddies at Optimal Workshop to answer. So here’s Matt with a couple of great recommendations — on video!

An improved results platform for tree testing with Treejack

We’ve improved the Treejack results platform as part of our project to revamp and refine the results for all three tools. I’ve written before that we didn’t intend to change how the results of tree tests were calculated, but as we were moving Treejack over to the new platform, we couldn’t help ourselves. Now that it’s live, we’re here to fill you…

Treejack Improvements: Bloopers and Deleted Scenes

We’ve recently overhauled the Optimal Workshop analysis tools across the board. It was a total rebuild project (ask me how I feel about rebuilds over a whisky sometime) with the aim of “Parity, but better”.  I’m able to now say that we’ve done it. It’s a dream come true, or a nightmare come to an end, depending how you look…

Office LEGO Man and the Ultimate UX Toolkit (a match made in UX heaven)

It was a great month. We watched with eager eyes as photos were sent in celebrating the things that were engaging people throughout their days for our World Usability Day 2014 competition. And then, a winner. Judges from across the globe brought their wisdom to bear on the top ten entries with the most votes, and one came out on…

My WIAD 2015 Adventure: How I attended a global conference from home

World Information Architecture Day (also known as World IA Day or WIAD) is a very resourceful – and free! – global UX conference hosted by the Information Architecture Institute. WIAD 2015 took place in 38 cities in 24 countries, and had hundreds of talks from both local and industry-leading speakers, all focused on this year’s theme, ‘Architecting Happiness’. Unfortunately, I had…

“How can we reach outside of our known circles to grow our research groups?”

“Dear UX Agony Aunt Wynyard has several local key-customer relationships which we are able to leverage for research and feedback. However, being a New Zealand-based company we are wary that, while this access to local users is invaluable, our market is global. Furthermore, due to the intensive nature of work conducted by our users, they are both time-poor and under…

How we used card sorting to design a Style Guide for web developers and UX designers

At Wynyard, we’re bringing UX to the frontline of our product teams. One of our first steps towards UX integration is to create UX style guide that our web developers and designers can look to for styling, components and patterns. Here’s how we used card sorting as part of this project.

Six ways to run closed card sorts like a boss

Closed card sorting is a versatile research technique with virtually limitless application, and we thought it was time someone sung its praises from the skies. So here’s a post that suggests a few ways you can use it to find out cool stuff about your customers, your teams, your products, and your ideas. A quick word on how closed card…