Posts in ‘design’

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A Matter of Life and Death: Finding content on Manchester United’s website

“Some people believe football is a matter of life and death. I am very disappointed with that attitude. I can assure you it is much, much more important than that.” Bill Shankly I work for a company stacked to the rafters with Manchester United fans, so starting a blog with a quote from a Liverpool legend already puts me on…

UX Design in practise — upcoming ebook analyzes Yelp’s desktop website

We’re collaborating on an ebook about the UX Design Process. It’ll be a great chance to see our tools in practise, and to learn how to connect the dots between research and design.

Development update from Optimal Workshop (we think you’ll love it)

You may have noticed we’ve been gradually rolling out design and usability improvements over the past couple of months. Most notably, Chalkmark has a new image uploader and Treejack has a new tree editor. What you won’t have seen are the huge, behind-the-scenes changes that have been taking place at the same time. We’re actually in the midst of making…

Why UX Australia was awesome — and responses to our survey question about UX tedium!

We packed our bags with pants, toothpaste, snake spray, promotional stand-up banners, business cards, and our Optimal Workshop hoodies and T-shirts. It took us less than 4 hours to get from Wellington to Sydney where the awesome UX Australia 2014 conference was held. We got to listen to some of the coolest speakers and thinkers around the world like Eric Reiss, Boon…

Doodle-y doodle-y doo, deedle-y deedle-y dee

Most people don’t grow up valuing drawing and doodling as primary ways of generating ideas and absorbing information. Reading, writing, and listening are the skills most valued at school, and opportunities to sketch ideas and plans at work are rare unless you go looking for them. But the relegation of drawing to the sidelines of work is changing thanks to…

22 examples of evil design

Chris Nodder’s book ‘Evil by Design’ struck a chord in the minds of both designers and laypeople by discussing how designers can tap into the seven deadly sins that hold humans in thrall. Don Norman explains in the Foreword why design should be based on evil: ‘Simple: Starting with evil means starting with real human behavior. This doesn’t mean the…

Some UX and design gloriousness from the web

Out of the heaving mass of compelling content that is the web, some blogs, sites, and apps push us towards new ways of thinking, or amuse us with their original perspective. Here’s three pieces we’ve come across lately, for your entertainment and education.

User research and agile squadification at Trade Me

Hi, I’m Martin. I work as a UX researcher at Trade Me having left Optimal Experience (Optimal Workshop’s sister company) last year. For those of you who don’t know, Trade Me is New Zealand’s largest online auction site that also lists real estate to buy and rent, cars to buy, jobs listings, travel accommodation and quite a few other things besides. Over three…

The UX language debate — why it’s not a bad thing

Do you call yourself a UX Designer — or does the term make you recoil? The debate about what to call ourselves is fraught and ongoing. But this doesn’t mean it’s a bad thing.

What you want to see in an intranet

After attending Intranets2014 in Sydney and returning with a new understanding about the importance of a great intranet, we wanted to explore the topic further. So we ran a competition asking ‘What makes a good intranet?’ Here’s a brief summary of the common threads in the entries we received. Designed for real people Intranets should be designed with ‘a solid focus on…