Posts tagged ‘tools’

A case study: Heuristic review and tree test informs a redesign

Richard Douglass, principal of Ohio-based UX consultancy Improved Usability, has written a blog post about a recent site redesign project using Treejack. Excerpt: “…we were able to deliver a comprehensive set of findings 
and recommendations to help inform the redesign effort. By 
highlighting what worked well with the existing site, we were able to make recommendations for change without losing what…

The New Zealand Innovators Awards 2012

Good news! We’re really excited to be finalists in the New Zealand Innovator Awards 2012 for our work building and commercialising Treejack. Many thanks to all our wonderful customers for your support and feedback over the past 3 years as we’ve built Treejack together from a concept to an amazingly useful tool. Optimal Workshop was recently announced a finalist in…

Userfly – how much can you learn from a silent movie?

We’re on a mission to learn about how our website is being used. We’re about to embark on a redesign, resources are tight and time is short so we’ve been using a range to online tools to accelerate the process. Userfly is a tool that records, stores and replays live website browsing sessions. While we don’t believe it’s anywhere near…

Values as a design tool – our manifesto

A few days ago, the following question was posed on this mailing list: Does anyone have examples of or can point to companies who have brand guidelines/principles that are truly useful to guide and direct product/service development (not just advertising and marketing messages)? We do.  It’s our manifesto that we use to drive our business, product development and design decisions.…