Moderated Card Sorts VS Online Card Sorts — why you need both

Have you ever suggested doing an online card sort and been told no ‘because the conversation in the room is the most valuable part of a card sort’? I have. Repeatedly. I decided it was time someone actually tested that theory. So when the opportunity came up at work, I jumped on the chance to run this experiment. My research task…

What things engage you on a daily basis?

For our World Usability Day competition this year, we’re going to ask people to send us photos of what they find engaging. To give you an idea of what we mean (and just for fun), three of us at Optimal Workshop have shared our own photos of things we found engaging yesterday.

Excellent! A new card sorting course from U1 Group

Card sorting as an effective user-testing methodology has been explored and discussed by some of our industry’s top names, including Jakob Nielson and Donna Spencer. Now U1Group, a Melbourne-based digital experience consultancy, have contributed their voice to the conversation. They’ve released a course on Udemy titled Developing an Information Architecture with Card Sorting — and they’re offering Optimal Workshop’s readers a…

$800, 67 loans, 31 countries

Kiva is a fantastic non-profit organization that enables people to lend money to others in need. UX Punk (before being acquired by Optimal Workshop) kicked off their support by lending $800. And checking in 3 years later, Sarah is amazed at what that money has achieved.

Development update from Optimal Workshop

You may have noticed we’ve been gradually rolling out design and usability improvements over the past couple of months. Most notably, Chalkmark has a new image uploader and Treejack has a new tree editor. What you won’t have seen are the huge, behind-the-scenes changes that have been taking place at the same time. We’re actually in the midst of making…

Chalkmark rolls out a new animation video

We would like to welcome you to the new Pixar production (not true), directed by Steven Spielberg (not true) and starring Sarah Jessica Parker (also not true) in this year’s awesome blockbuster — First Click Testing with Chalkmark. Treejack and OptimalSort had their fun getting animated last year. Now, it’s Chalkmark’s turn for some colorful love. Let us know what you think…

Why UX Australia was awesome — and responses to our survey question about UX tedium!

We packed our bags with pants, toothpaste, snake spray, promotional stand-up banners, business cards, and our Optimal Workshop hoodies and T-shirts. It took us less than 4 hours to get from Wellington to Sydney where the awesome UX Australia 2014 conference was held. We got to listen to some of the coolest speakers and thinkers around the world like Eric Reiss, Boon…

What is Product Design? Insert your answer here

What does ‘Product Design’ mean to you? We’d love to read your response to this question below and review the variances in some answers from your peers. If we find them, we’ll tell you. For your troubles, we’ll get our CEO and product manager Andrew Mayfield to pick a winner (the most thoughtful and original answer). The winner gets a…

An approach to learning at conferences

Whoop whoop! It’s conference time here in the Southern Hemisphere. Tomorrow four of our Optimal Workshop crew will be winging our way to sunny, salubrious Sydney for UX Australia for four days of workshoppy, presentationny goodness. The conference is run (and has been since 2009) by Donna Spencer, expert designer and author of three books, including the excellent Card Sorting: Designing…

World Usability Day 2014 – What contest should we run?

As many of you may know, World Usability Day 2014 is nearly upon us (or WUD, as we like to call it here). Well, it’s in two months. But you know how quick time flies, right?! Put the date November 13, 2014 into your calendar so you don’t forget the excuse to break out the champagne. We usually do something…